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Tuesday, June 15 • 5:20pm - 6:00pm
Panel: FAST(s) 2.0: The New Playbook

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Free, ad-supported streaming TV services (FASTs) are a compelling way to monetize long-tail content, promote subscription services and capture ad dollars that are shifting away from traditional TV toward streaming. Many of the biggest media companies have either bought or built their own FASTs and fit them into their overall linear and streaming TV strategies. What are the best models for success with growing FASTs? What content works best in free, ad-supported streaming environments? How do content providers decide between sending their shows and movies to their own FASTs or someone else’s? And what is the best way to secure carriage on FASTs?
Moderators
avatar for Colin Dixon

Colin Dixon

Founder and Chief Analyst, nScreenMedia
Mr. Dixon created nScreenMedia as a resource to the Digital Media Industry as it transitions to multi-screen delivery. He has 20+ years’ experience working in the Digital TV, Over-the-Top, and IPTV spaces. Previously, he was an analyst and partner with The Diffusion... Read More →

Speakers
avatar for Stefan Van Engen

Stefan Van Engen

Senior Vice President, Content Programming and Acquisitions, Xumo
Stefan Van Engen is the senior vice president of content programming and partnerships at XUMO, the premium, free ad-supported television service (FAST). With over 15 years of experience in launching and leading the programming, production and creative execution of media properties for digital platforms and television, Van Engen currently develops, leads and executes XUMO’s... Read More →
avatar for Will Gurman

Will Gurman

Vice President, Global Content Partnerships, Pluto TV
Will Gurman is VP of Global Content Partnerships at Pluto TV. He works cross functionally to optimize the growth and performance of Pluto TV’s content partnerships. He manages key partnerships and works to expand the global reach and monetization of acquired content.Prior to Pluto... Read More →
avatar for Takashi Nakano

Takashi Nakano

Senior Director of Business Development, Content Strategy and Acquisition, Samsung TV Plus
avatar for Brad Samuels

Brad Samuels

VP, Distribution Partnerships & Strategy, Scripps Networks
Brad Samuels is an experienced and proven media executive recognized as one of the industry’s leaders in innovative business strategy and revenue generation with extensive expertise in content distribution and multi-platform, branded partnerships.  Among other recognized achievements... Read More →

Tuesday June 15, 2021 5:20pm - 6:00pm EDT
Virtual
  Aggregation and Distribution Track