StreamTV 2021

The word “fragmented” perhaps defines the streaming ecosystem better than any other.  Streaming services face a significant challenge in delivering a seamless viewer experience across a variety of platforms. Device manufacturers are faced with the task of working with their content provider partners, and still providing unique and simplified experiences for their audiences. All the while, the whole ecosystem is tasked with solving the ever present challenge of helping users actually find the content they want, when they want it.  What do device manufacturers and streaming services need to consider looking towards the increasingly fragmented future?  What role does analytics have in measuring user preferences and delivering operational efficiencies? And what does a poor QoE mean to the bottom line?