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Jon Watts

Beet.TV.
Senior Editorial Advisor
Jon Watts is Co-founder and Executive Director of The Project X Institute (PXI), a new think tank and strategic advisory firm focused on the media and advertising industries. He is an experienced industry consultant, with 25 years of experience advising and working with leading companies in the US and internationally. He is Project Director for two major industry initiatives, the European CTV Initiative and the US TV Data Initiative. Jon is Senior Advisor to MTM, the research and strategy consultancy he founded ten years ago, and is also an Executive in Residence with Progress Partners, a Boston and New York-based corporate advisory firm that works with buyers and sellers of emerging growth companies to complete M&A or private placement transactions. He is an Editorial Advisor to Beet.TV and to The Drum.