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avatar for Walt Horstman

Walt Horstman

TiVo
SVP and General Manager, Monetization
Mr. Horstman leads Xperi’s Monetization team that works to increase advertising targeting and effectiveness with advanced data and unique inventory across all devices and platforms, mostly recently as Xperi has entered the CTV and streaming space via TiVo. He oversees the business’ strategic product roadmap and manages overall business group operations.

Previously, Mr. Horstman was President of AudienceXpress, which he built as an entirely new business for Visible World. AudienceXpress is a leading programmatic TV platform, which automates planning, buying, optimization and daily reporting of data-driven TV campaigns across the country. Prior to that, he served as Senior Vice President of Media Solutions at Visible World, a TV technology company that provides advertisers with targeting and customization solutions for their TV messages. Visible World and AudienceXpress were acquired by Comcast. Additionally, Mr. Horstman held senior positions at both Cablevision and Accenture.

Mr. Horstman holds a B.S. in Economics and German Literature from Amherst College and a M.S. in Business Administration, Marketing and Technology Management from the Stanford Graduate School of Business. He also spent time studying German Language and Literature at Freie Universität in Berlin, Germany.